Logos and corporate identity from the late forties to the mid seventies: Strong black on white graphics from many U.S and international companies of the period. Organised by business type, the categories include Entertainment, Leisure, Sports, Education, Finance, Foods and Beverages, Furniture, Appliances, Textiles, Consumer Products, Retailers, Paper, Drugs, Toys, Printing, Publishing, Real Estate, Transportation, Oil, and Heavy Industry.
There is a full index of international designers, businesses, organisations and brand names. Captions identify the mark, year of designer and the designer (where known). A reference for graphic and commercial artists focusing on the modernist and post-war period of corporate design. Illustrations:
732 black and white trademarks, logos and corporate identity symbols. Author:
Barbara Baer CapitmanSize:
206 x 279 mmFormat:
Copyright ReservedISBN 13: